How to Drive Quality Employees by Marketing Your Business

In this episode, Erin Longmoon — CEO of Zephyr Recruiting — Explains the processes for matching the right employees with the right businesses. We discuss: The process for finding the “UNIQUE FIT™” employees Interviewing tactics When to let employees go

Employer Commodities

Employees Are Not Commodities

What is a commodity? In the simplest terms, it is a good or raw material that is bought or sold or traded for something else that holds value. The commodity’s value can fluctuate based on supply and demand. Labor has often been seen as a commodity and is part of the equation when an employer …

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Women is hammering down the recruiting industry and all its foundations because it's all wrong.

The Recruiting Industry Is A Racket!

Yes, I meant to say that! I have seen first-hand how disconnected the recruiting industry is from the employers and job seekers it serves. In order to understand why I make such a bold claim, you have to understand the basic business model of the industry. Now, to be fair, (if I must), not all …

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10 Ways to Improve Work and Family Balance at your Small Business

Work-Life Balance was a buzz word before the pandemic. Now, after seven months (yes, seven months!) of work-from-home, this balance may be permanently changed. There have been positive changes for both employers and employees: less time commuting, lower overhead costs, and more time with family. It is the ‘more time with family’ aspect that I …

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Solving Small Business Employers’ Biggest Complaint

You started your business because you knew you could do what you do better than other businesses in your profession. You want your employees to do the same. Yet, somehow, when you hire the people with the best skills and experience, they don’t always work out.

Luckily, there are some ways to help make hiring easier.

Are Bad Hires Costing You Money?

Are bad hires costing you money?

Bad hires can cost as much as 30% of their annual salary! There is a better way to build your team that will end up saving your time, money and headache in the long run:
the IDEAL FIT™ method.

supporting-parents-covid

Eight Affordable Ways to Support Working Parents During COVID

The pandemic has created a level of constant stress that is wearing on us all. And this is especially true of working parents- who must balance their work responsibilities while monitoring their children’s distance learning or watching non-school aged kids. According to a July survey, 1/3 of working parents have left the workforce or gone …

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